Understanding The Analysis of Your Blog Traffic
Analyzing your blog’s traffic is an invaluable resource for many reasons. But before you can fully use analytics, you need to know how to interpret the data.
Most hosting companies provide basic information about traffic, but leave it to your discretion. However, the data you get from your blogging hosting provider can be overwhelming in most cases, especially if you don’t understand how to apply that data to your home business. So the purpose of this article is to break this analysis into smaller parts and make the data more comprehensible, so let’s:
Understand your blog’s traffic analysis.
Okay, let’s start by looking at the most basic data: the average number of visitors to your blog about home business for a day, week and month.
The number of visitors seems to be the most accurate indicator of the activity of your blog. However, you naturally assume that the more visitors you see, the better your blog will work, but this is a misconception. Because you should also monitor the behavior of visitors when they log into your blog, as this is a more accurate indicator of the effectiveness of your blog’s landing page.
Now there is a great misconception as to what is better known as “hits” and what constitutes quality traffic. Hits are the number of information requests received by the server. To explain this in more detail, if you can imagine that the number of cases is just equal to the number of images on the page, then you will start to see how superfluous the hit concept can be.
For example, if there are 15 images on your blog’s homepage, a blog server will register them as 15 visits, whereas in fact, from the point of view of home business blog owners, we are actually only interested in a few visitors to one page. in our home business blog. So, as you can see, just looking at hits and ignoring everything else is a useless way to understand your blog’s traffic analysis.
However, let’s not forget that the more visitors you have on the blog, the more accurate you can interpret their behavior. The more visitors to your blog, the more accurate your analysis of general trends in visitor behavior can be, because the fewer visitors to your home business blog, the lower the analysis results may be biased.
So, the real goal is to use blog attendance statistics to find out how good or even bad your blog works for your visitors, and one way to determine this, of course, is to know its estimated length. how much time each visitor spends on each page or article of your blog. If the time spent is not enough, it usually indicates a problem, and then your task is to find out exactly what the problem is.
Understand your blog’s traffic analysis.
Some common problems.
Perhaps your keywords have been miscontuned, which attracts traffic from people who may be looking for something else. Or maybe the images in your blog are confusing or potentially intimidating and thrown away, quickly taking the visitor to the exit. This way you can use the time that visitors to your blog spend on your blog to identify and detect one or more specific problems that can help you solve the problem as quickly as possible, and then you can use that data to further evaluate your effectiveness. your decision. Remains.
What’s more, this blog attendance statistic can also help you identify the most effective and effective parts of your home business blog. For example, if you have a page or message that you think is important and interesting to visitors, but you leave it quickly, then it is obvious that you need to fix it.
For example, you can improve the link to this page by making the link more attractive and attractive, or you can improve the look of the page or the ease with which your visitors actually access the information they are looking for.
On the other hand, which is more positive, if you notice that visitors to your home business blog spend a lot of time on certain pages or posts that you as an owner may not have considered particularly important or relevant, you can certainly check out your blog.
Hopefully, as you can now see, this statistic can and should reveal vital information about the effectiveness of your individual blog pages, as well as the habits and motivations of your visitors, and this in itself is important information for any successful home business. Internet marketing campaign.
Understand your blog’s traffic analysis.
What are your visitors looking for?
There should be several different pages in your blog that you direct your traffic to. You can expect some of these pages to appear fairly quickly, such as an order page or checkout.
However, not all visitors to your home business site will immediately find exactly what they are looking for, so your statistics can show you a number of different results. This is considered normal if you don’t notice a tendency to exit a particular page that isn’t originally intended as an exit page.
So, in case the percentage of your visitors leave your blog on a page that is not intended to be abandonment, you can explore this particular page to find out exactly what the problem might be. And once you’ve identified weaknesses on this page, you can make any necessary changes to your content or images to fix them.
Now that you’ve analyzed your visit statistics, it’s time to take a look at keywords and phrases. Be especially careful if certain keywords attract a certain type of visitors to your blog. The more targeted your visitor (i.e. finds in your blog what he is looking for), the more valuable to you this phrase.
However, it’s important to remember that if you find that a large number of visitors are directed to your blog by a particular keyword or phrase – or if I’m wrong, this keyword needs to be analyzed in more detail. After all, your keywords are needed to ensure quality purchasing traffic to your site, ready to do business with you. Accurate analysis of the keywords that your traffic uses to search your home business gives you an important advantage in understanding your blog’s traffic analysis.
Finally, if you notice that visitors are finding you and your business by typing your name or the name of your company, it’s time to celebrate (still a little).